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May 31 2012

Free Stuff Alert: Dairy-Free Ice Cream Alternative!

By at 12:02 pm

soft serve fruit co. shipping crateNow that summer is upon us, it’s time to talk about a really important parenting issue: ice cream. It’s delicious, it’s cold, and for the most part, not entirely healthy. And yet! We love it.

Whether you’re lactose intolerant, vegan, or just looking to tone up for swimsuit season, all your ice cream issues have been solved by the Soft Serve Fruit Co., who makes a tasty, healthy alternative to soft serve ice cream or frozen yogurt. The company was founded by a husband and wife team (and parents of three!) Jason and Chloe Epstein, as well as their friend Michael Sloan, and promises to please even the pickiest of children’s palates. All of their products are vegan, kosher, dairy free, gluten free, and fat free. And we’re giving away an entire free crate of the stuff–four pints and two pies–to one lucky winner!

To enter the contest, comment below by telling us your favorite ice cream flavor. That’s it! We’ll choose a winner next Tuesday, June 5th, so enter today.

May 22 2012

Make Your Own Ice Cream (Without a Machine!) for Shavuot

By at 12:58 pm
making ice cream in ziploc bag

The supplies.

Shavuot is coming up, so who wants to make some messy, homemade ice cream? I do. It’s the one time a year my family makes ice cream, so right there it’s a highlight of the Jewish calendar. “The Giving of the Torah,”of course, is at the core of Shavuot, but “The Making of the Ice Cream” is a bit more memorable if you are 5.

Don’t have a proper ice cream maker? The kids can make it with Ziploc bags. Even if you do have a machine, the low-tech baggie way is a good, gloppy group activity. Read the rest of this entry →

Jun 28 2011

Why I Hate Ice Cream Trucks

By at 1:35 pm

Let’s get this straight from the start: it’s not about the ice cream, just about those annoying jangling vans. I love ice cream and I come from excellent ice cream pedigree. My Great Great Uncle Albert (aka “the greatest”) used to regale us kids in the north of England with vague stories of his war years, which all ended up with him coming home and eating a “bucket of ice cream.” He could think of nothing more impressive and, in truth, there was little that would have impressed us more. It’s not officially vacation in our family until the first ice cream has been consumed — whether fall, spring, summer, or winter.

There was a time when the tinny tune of a nearby ice cream truck would have thrown my mouth into a spasm of Pavlovian salivation. But now, as a parent, the noise is as likely to fill me with a rage that is all the more brutal because it is born of betrayal. Instead of delivering sunny childhood goodness at snack time, these armored vehicles of consumer capitalism roll in to belch diesel fumes over the playground and tempt children who are playing healthfully outside into the desire for frozen fat laced with lactic offal and high fructose corn syrup.

Of course, when the trucks first ventured out this year (refitted from their winter jobs as burger vendors?) the temptation was less. First because it was just cooler then, and eating ice cream while wearing a hoodie always feels inauthentic. Second, it was mitigated over Passover when the list of acceptably kosher items offered by the weary, care-little drivers was diminishingly small.

Maybe it’s because I have girls whose metabolism is not automatically set to infinite like their male friends so I’m worried about them spoiling their appetite. Maybe it’s because since I was a toddler tasty, high-quality ice-cream has become widely available so the van purveyed fare looks unappealing. Maybe it’s just that as a father I am descending inevitably into grump-old mandom. Whatever the reasons: viva mint choc chip! And down with the ice cream trucks!

Dan Friedman is the Arts and Culture editor at the Forward.


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