body positivity

Swimsuit Campaign Stars a Body Positive Model and Her Glorious Cellulite

model

Desigual, the fashion brand from Spain wants to promote healthy body image for women—so they recently used unretouched photos for a swimsuit campaign with body-positive advocate and model Charli Howard. Howard also co-curates for all All Women Project.

Howard posted some of the photos from the campaign on her Instagram with helpful captions promoting body confidence, such as:

“Beauty is measured in so many sizes and shapes, not just size 0 … Now I’m curvier, I feel so much sexier and excited to wear swimwear … We all have insecurities and little faults, but that’s exactly what makes us unique and special … I think that every woman is a real woman. Who cares if they are short, tall, thin, fat, athletic, heterosexual or gay? Every one of us is marvelous.”

Here’s some of the photos from the campaign:

“Now I’m curvier, I feel so much sexier and excited to wear swimwear” @charlihoward 🍉

A post shared by Desigual (@desigual) on

Howard, is also outspoken about promoting positive body image and raising awareness around eating disorders (so we can better combat and educate). Here’s some awesome posts of her own on her personal Instagram account:

They say do something each day that scares you, so re-posting this is mine for the day. Despite the fact I speed walk everywhere, squat, run and occasionally do @pure_barre, I’m still left with cellulite. I went to an all-girls’ boarding school and really used to envy the girls in my class who seemingly had none, and whose bodies looked, to me, nothing less than perfect. Whenever I opened magazines, the models and celebrities I saw didn’t have cellulite either – and if they did, they were shamed in the tabloids because of it, or knocked off their perch by nasty journalists who probably have it themselves. (Note: fuck you.) As a result, I felt like my cellulite was shameful, or an oddity. It wasn’t until I got older and saw other women’s bodies that I realised HOW BLOODY NATURAL IT IS. ✔️ It’s nothing to be ashamed of. Your boyfriend isn’t gonna care if you have it, and if he does, dump him for his mate. 💁🏻 Just kidding (or am I?). Don’t get me wrong – my cellulite isn’t my favourite part of my body, nor is it something I shout from the rooftops about. But I know it doesn’t make me any less ugly, or is something I need to feel embarrassed about. ✖️ So don’t let it make you feel that way, either! In the words of my old pal Kendrick Lamar, “Show me something natural like ass with some stretch marks” 🍑🍑🍑💪🏼💪🏾💪🏿💪🏻💪🏽 #iamallwoman @allwomanproject @heatherhazzan

A post shared by Charli Howard (@charlihoward) on

Did any of you read @thepiersmorgan’s comments about cellulite earlier this week? Really interested to hear what you thought about them… In a nutshell, he spent a couple of days attacking @kimkardashian’s beach pictures and her body – saying how cellulite is a ‘flaw’ and how we should ‘tolerate’ it, but how we (i.e. women) shouldn’t accept or celebrate it. 🤔 I really struggle to understand how and why a grown, 50 odd-year old man gets off on degrading successful and attractive women in the media for (whether you like Kim or not, she’s still successful), or why he feels he can make comments like that about women to begin with – basically women that threaten his manhood. 💅🏼 She’s not the only woman he’s insulted in the past, though – he’s even berated Emma Watson, who’s done more for women’s rights in the UN than his newspaper column gets reads. Best of all, he’s got a wife and daughter too, ffs! Does he think they’re exempt from those ‘flaws’? How’s your daughter going to feel reading those comments in a few years time? ✖️✖️✖️ By ridiculing Kim and her imperfections, you’re insulting millions of other women in the process. Over 91% of women get cellulite, including young girls before puberty, and it’s comments like those which can really destroy someone’s self-esteem. So shout out to all my girls who won’t allow a “journalist”, who’s essentially made a living off of phone-hacking and attacking women’s self esteem, to ruin their shine 💅🏼💅🏿💅🏽💅🏻💅🏾 #curves

A post shared by Charli Howard (@charlihoward) on

In & amongst nature 🌊 #iamallwoman

A post shared by Charli Howard (@charlihoward) on

She also co-curates for all All Women Project:

The opinions expressed here are the personal views of the author. Comments are moderated, so use your inside voices, keep your hands to yourself, and no, we're not interested in herbal supplements.

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