T.J. Maxx and Marshalls became the next stores to distance themselves from Ivanka Trump’s fashion line. This only came days after Nordstrom and Neiman Marcus dropped Trump’s products. Apparently, a note from TJX Companies, the parent company of both stores, actually told employees to throw away Ivanka Trump. Ouch.
The note read:
“Effective immediately, please remove all Ivanka Trump merchandise from features and mix into the runs. All Ivanka Trump signs should be discarded.”
For anyone who may not know, runs are the clothing racks where most of the clothes items hang. A spokeswoman for the company stated that the note had indeed been sent out, but said it didn’t mean Ivanka Trump products would be banned from stores entirely:
“The communication was intended to instruct stores to mix this line of merchandise into our racks, not to remove it from the sales floor. We offer a rapidly changing selection of merchandise for our customers, and brands are featured based on a number of factors.”
Both Nordstrom and Neiman Marcus have said they dropped the line based on its sales performance, although Nordstrom also sent a memo out supporting immigrants, implying that they don’t support the Muslim Ban, stating:
“We believe that the strength of a brand is measured not only by the profits it generates, but the integrity it maintains.”
Throughout all of this, Ivanka, in her usual fashion, has stayed silent. As pointed out by NY Mag, however, Ivanka seemed surprised that anyone would want to boycott her clothing line because of her dad’s politics, which seems a little naive to me personally. While she is not her dad, she is complicit in his actions, especially considering her husband is her dad’s advisor. She said:
“I prefer to talk to the millions, tens of millions of American women who are inspired by the brand and the message that I’ve created.”
