By now, you’ve probably heard of the Mensch on a Bench, the toy that was started as a Jewish response to the recent Christmas craze, Elf on a Shelf (earlier this month we gave one away). But Mensch exposure is about to get even bigger–creator Neal Hoffman will be appearing with his product on ABC’s hit show “Shark Tank” tonight as part of a special holiday episode.
For those not in the know, Shark Tank is AMAZING. Entrepreneurs present their company/products to a panel of “Sharks”–millionaire and billionaire business mogels including Dallas Mavericks owner Marc Cuban and QVC maven Lori Greiner–and the sharks can decide whether they’d like to invest in the company by way of offering thousands of dollars in exchange for a stake in the company.
This won’t be the first time a Hanukkah mash-up item will get the “Shark Tank” treatment–last year’s holiday episode featured the Hanukkah Tree Topper, a product that got a less-than-stellar review by our own Mayim Bialik.
So, will the Sharks feed on this latest Hanukkah frenzy? Or will they pass up the chance to be a part of the mensch mishpacha? Maybe they’ll want to hold out for some of these alternatives (gelt on a belt, anyone?).
You can watch a preview here, but you’ll have to wait until 9 p.m. EST tonight to find out what went down in the tank.
Unless, of course, you observe Shabbat. But that’s what DVR is for, right?