Selma Blair Teams Up With This Israeli Fashion Brand for an Incredible Cause – Kveller
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Selma Blair Teams Up With This Israeli Fashion Brand for an Incredible Cause


Back in October 2018, Selma Blair revealed to the world that she was diagnosed with multiple sclerosis, a disease in which your immune system attacks the nerve tissue of the brain and spinal cord, disrupting the nervous system’s ability to communicate.

“I am disabled. I fall sometimes,” Blair wrote in a moving Instagram post. “I drop things. My memory is foggy. And my left side is asking for directions from a broken gps.”

Despite her daily struggle with MS, Blair has been an amazing at bringing awareness to the reality of living with the disease, which can affect mobility. She’s stayed strong, resilient, and fierce — remember that incredible Oscars appearance with her cane?!

And now, the actress and Jewish mom teaming up Israeli fashion brand Nununu to help others with limited mobility.

Nununu was started by Israeli designers Iris Adler and Tali Milchberg. It popular among celebrities and their kids, including the offspring of Kourtney Kardashian, Christina Aguilera, and Chrissy Teigen, to name a few. They even have a line of clothing with Celine Dion (!!!).

This month, they released a limited run of a beautifully designed #TeamSelma t-shirt, in honor of Blair. They’re donating all the proceeds to Alinker, a company that designed a brilliant “walking bike” for people with limited mobility, as part of a campaign to get the mobility aid to those in need.

“Alinker is a game changer,” says Blair. “This is more than a walking bike, this is about family, belonging, mobility, freedom, agency, and connecting with each other in kindness, feeling whole.” 

Blair posted a picture of her 8-year-old son, Arthur, wearing the T-shirt and smiling. In the caption, she wrote that Nununu has “been one of my favorite clothing brands for Arthur since he was teeny and I’m so excited to share they’ve created a t-shirt in my honor.”

“I mean who wouldn’t want a t-shirt with me on it,” she added with a winking face emoji.

Blair’s BFF, fellow Jewish mama Sarah Michelle Gellar, can’t help but agree. She posted a picture of herself with the shirt on Instagram with the caption, “When you can only dream, that one day, you will be as fierce as @selmablair

The shirt has a picture of Blair on it with two walking canes behind her, skull and crossbones style. On its front it says: “MS — I won’t let this disease stop me.” The back says: “This is about me, as a mom and friend, and a person who is growing every day, and I hope some of you feel represented.”

The shirt retails for $100, with an option to donate an additional $25 or $50, with all proceeds from the shirt going to Alinker. And while we here at Kveller aren’t in the habit of spending a Benjamin on a shirt, we have to agree that it’s for an amazing cause. (And that it is one beautiful T-shirt!)

Plus, as Blair wrote on Instagram “just think about after years of washes what a cool rock [t-shirt] this would be.”

We can’t help but agree! We’re so in awe of Blair and all that she does, and love Nununu for this inspiring campaign. Kol hakavod!

Image via Nununu

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